Flavor & Aroma Profile
The Saathi blend is designed to be "Kadak" (Strong) and refreshing. It is specifically formulated to maintain its flavor even when boiled with a high ratio of milk and sugar.
Taste: Bold, brisk, and slightly astringent. It has a high "cup-color" value, meaning it gives a deep, reddish-brown hue very quickly.
Aroma: Traditional and malty, characteristic of fresh Assam CTC.
Texture: Full-bodied, making it ideal for the "cutting chai" style of preparation.
Core Composition
Unlike the Iraa "Vitality" or "Aadi" blends which focus on specific Ayurvedic herbs, the Saathi blend focuses on pure tea strength:
Base: A high-quality blend of Assam CTC (Crush, Tear, Curl) granules.
Sourcing: Sourced from the tea estates of Assam, known for producing robust black teas.
Processing: Handpicked and blended by expert tea tasters to ensure that the taste remains identical across every batch, regardless of the season.
Comparison with Other Blends
Feature
Saathi Chai
Iraa Vitality
Aadi Chai
Primary Focus
Daily Strength/Economy
Wellness/Immunity
Tradition/Aroma
Key Ingredient
Assam CTC
Herbs (Ashwagandha, etc.)
CTC + Orthodox Leaves
Best For
Morning/Daily Use
Health Conscious
Premium Experience
Availability & Packaging
Target Audience: Frequently sold in bulk for hotels and tea vendors, but also available in retail packs for home consumption.
Sizes: Generally available in 250g, 500g, and 1kg pouches.
Retail Presence: Sold extensively across Madhya Pradesh (particularly Bhopal) and through their distribution networks in South India.